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2017 Arnold Palmer Invitational Presented by Mastercard
Magazines | Sports 2017-03-13 20:16:06
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    HERE’S TO LONG DRIVES, ON THE ROAD AND ON THE COURSE. WE PROUDLY EMBRACE OUR ROLE AS AN ASSOCIATE SPONSOR OF THE 2017 ARNOLD PALMER INVITATIONAL PRESENTED BY MASTERCARD. For over 30 years, we were privileged to call him both a partner and a friend. Thanks for everything, Mr. Palmer. HERTZ.COM © 2017 Hertz System, Inc. All rights reserved.

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    WELCOME Craig Vosburg, President, North America, Mastercard Welcome to the 2017 Arnold Palmer Invitational presented by Mastercard. This year marks the first year of the invitational after Mr. Palmer’s passing. That makes it tough for all of us who admired him so much. While Mr. Palmer will not be with us, his legacy lives on and the echoes of his words, his warmth, his laughter still reverberate across the greens. Over the last 13 years, we witnessed and experienced extraordinary moments as Mr. Palmer and the players mesmerized us with every swing, every crack of the ball, and the familiar rattle of the cup. Intelligence. Passion. Boldness. Resilience. These are but some of the characteristics that make the game of golf so outstanding and are the same ones and many more that made Mr. Palmer a legend. We, at Mastercard, associate closely with these qualities. As a technology company in the business of making it easier, faster, better to work, pay and play, we believe the priceless possibilities are endless when we come together. Our support of Arnie’s Army, a charitable foundation that helps children, youth, families, the environment and the communities in which we live, has transformed the lives of many and will remain as an enduring example of his humanitarianism. To continue Mr. Palmer’s legacy, in partnership with his family and other partners, we are excited to bring a statue in his likeness to Bay Hill to be unveiled on the grounds during the tournament. Mr. Palmer will forever keep a watchful eye over the “deceptively simple and endlessly complicated game” that is golf. It has been an honor to be part of Mr. Palmer’s journey and his wonderful family. We would like to thank our partners, the players, the Bay Hill Club & Lodge, local community members and especially the volunteers, all of whom help make this a world-class tournament. On behalf of everyone at Mastercard, let’s get out there, make Arnold Palmer proud, and “swing our swing… perfect in its imperfection.” Craig Vosburg President North America Mastercard 10 | A LIFE WELL PLAYED

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    WE BELIEVE Family is the foundation of success. JOIN US AT ARNIESARMY.ORG

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    1 3 7 9 14 He was the first passenger on the Walt Disney World Monorail. He once filled in for Johnny Carson and guest-hosted "The Tonight Show." He served three years in the U.S. Coast Guard. 8 JFK sent him film of his golf swing to critique. He rallied from seven shots behind on the final day to win the 1960 U.S. Open. 2 He made hitching up your pants cool. 4 He signed a zillion autographs — all of them legibly. 5 He beat prostate cancer. 6 Arnold Palmer Hospital for Children is ranked among “Best Children’s Hospitals” by U.S. News & World Report. The timing was coincidental, but on the day he died, "The Simpsons" episode had Homer Simpson plot with a friend to fill water guns with iced tea and lemonade so they could "Arnold Palmer Lenny when he walks in!" 10 In 49 years, he made $1,784,497 on the PGA TOUR. 11 In 2015, he made $42 million. 12 He attended Latrobe High School with Fred Rogers from "Mister Rogers' Neighborhood." 13 He designed the first golf course built in China. 14 | A LIFE WELL PLAYED

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    15 20 22 Waiters and waitresses at the Latrobe Country Club always had a halftea/halflemonade drink waiting for him because he felt it would be ostentatious for him to order an "Arnold Palmer." 16 He was a member of the Latrobe Elks club until his death. 17 They were married 45 years until her death in 1999. 21 He played in 50 Masters. He became a pilot to help overcome his fear of flying. 23 He was the first player to sign up for the inaugural Walt Disney World Classic in 1971. 24 25 He rode into a 2013 Wake Forest football game on the back of a motorcycle. He was the last golfer to look debonair with a cigarette dangling from his lips. 26 He was awarded a Presidential Medal of Freedom. He broke 100 for a round of golf when he was 7. 18 When he turned 37, Dwight D. Eisenhower flew to Latrobe to deliver a surprise birthday greeting. 19 He met his first wife, Winnie, on a Tuesday and asked her to marry him four days later. 16 | A LIFE WELL PLAYED

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    Clark L. Keator, President 8014 Via Dellagio Way, Suite 200, Orlando, FL 32819 407-894-7661 • clkeator@constructfl.com www.keatorconstruction.com Keator has a Steadfast Commitment to be Promise Keepers and Build with Pride

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    27 32 35 38 He was awarded a Congressional Gold Medal. 28 He was the only sports figure to have both. When arch villain Goldfinger was cheating while playing golf against James Bond in the 1964 film, Sean Connery’s caddie said, "If that's his original ball, I'm Arnold Palmer." His father was a club professional, so Arnie wasn't allowed to swim in the club pool. 36 He swam in the creek that supplied the pool water. He helped start the Golf Channel. 39 He won seven majors. 4 MASTERS WINS 1 U.S. OPEN TITLE 29 His grandkids called him "Dumpy." 2 OPEN CHAMPIONSHIP VICTORIES 30 He had 62 PGA TOUR wins. 31 He gave Kate Upton her first golf lesson. 33 37 40 He loved tinkering with equipment and owned more than 10,000 clubs and 2,000 putters. 34 He personally taught hundreds of pro golfers how to properly comport themselves. He hung out with Frank Sintra. He really did drive that tractor seen in those Pennzoil commercials. 41 He was honorary national chairman of the March of Dimes Birth Defects Foundation for 20 years. 18 | A LIFE WELL PLAYED

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